ESPN is continuing its transition into more direct-to-consumer offerings and being more accessible with Wednesday's launch of Disney+.
The ESPN expansion with its own section onto Disney+ follows the launch of Hulu on Disney+ earlier this year.
Those who subscribe to a bundle package with Disney+, Hulu and ESPN+ will be able to access all their content in one location.
Disney+ standalone subscribers will gain access to ESPN+ content which is mostly college football and basketball along with some access to premium live events.
ESPN president Jimmy Pitaro said this is just another step toward the network launching its own direct-to-consumer product called Flagship in the Fall of 2025.
We're hoping can attract the casual sports fan and then once we launch Flagship, try to attract them to that," Pitaro said in a phone interview with The Associated Press.
It will also help us being on Disney+ to get data on viewing experiences." Standalone Disney+ subscribers will be able to see some live ESPN events, including five NBA games on Christmas Day and Day 1 of the Australian Open.
The Monday Night Football alternate broadcast during Monday nights Cincinnati Bengals-Dallas Cowboys game featuring The Simpsons, as well as the Dunk the Halls NBA alternate broadcast during the San Antonio Spurs-New York Knicks game, were already slated for Disney+.
AP sports: https://apnews.com/sports.
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