Inside the battle to control and fix tennis

Inside the battle to control and fix tennis

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However, the vision may fall apart when the tour tries to find a way to split the revenue. Men know their tours are more lucrative and have long resisted equal partnerships with women’s tours.

Gaudenzi says more men, especially the younger generation, understand the importance of equality and are more open to the concept of joining forces with women than when he was playing in the 1990s. said.

“They see the value. Just show the business case,” he said.

He added:

Also, the plan does not focus on smaller tournaments where players can collect entry fees. Some of them are the tour’s most successful and popular events. For example, at the Estoril Open on the Portuguese Riviera, players are forced to fully embrace packed stadiums, a seaside setting, some of the region’s richest corporations, and the country’s president, Marcelo Rebelo de Sousa. .

Ackman said many of the manipulations he saw represented old-world thinking. It’s one of the reasons he’s aligned with the players who are most motivated to change. They are the stars of the show, but they receive about 15-25% of their income. That’s about half what athletes in other sports receive.

“Tennis is an oligopoly, an oligopoly is not innovative, and a non-profit oligopoly is even less innovative,” Ackman said.

Through his philanthropic foundation, Ackman helps fund Djokovic’s Professional Tennis Players Association, a union of new players, and the Winners’ Alliance, a player-controlled for-profit organization, but intends to profit from tennis. I said no.

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