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Qatar 2022 was the most streamed World Cup in the history of the tournament. Streaming reached a true frontier in his 2014 and grew in 2018, but data compiled by World Soccer Talk shows that 2022 was a big win for Streaming.
Every year, more and more people cut the cord and sign up for streaming services. As a result, Qatar 2022 broke many records. This includes total streaming viewers for World Cup tournaments, FOX’s most streamed World Cup match of all time, and most streamed minutes.
Perhaps more impressive is the fact that this is consistent with both FOX’s property and Telemundo, which covered the World Cup in Spanish. Both FOX and Telemundo had great numbers in the November and he December tournaments.
Here are some facts that make the Qatar 2022 World Cup the most streamed tournament ever in terms of specific numbers and records.
Qatar 2022 is the most streamed World Cup ever
Many of the records below are in direct comparison to the 2018 World Cup. After all, this is your biggest competitor when it comes to streaming. However, there are some references to the 2014 World Cup.
Note that the USA did not participate in the 2018 World Cup. Therefore, streaming averages were inherently low due to low interest from general American audiences.
I am good at speaking English
FOX surpassed 2.75 billion streaming minutes during the World Cup. Admittedly, this is a difficult number to wrap your head around. His average number of viewers per minute (AMA) on FOX’s digital platform was 287,064. This meant that FOX streams averaged just under 300,000 throughout the tournament.
Impressive figure. However, as with averages, a large number of individuals tends to increase these numbers. In FOX’s 2022 World Cup stream, the most streamed contest was the World Cup final between France and Argentina. On average, 1,281,776 people streamed the game. This represents a 158% increase compared to the 2018 World Cup final.
Even more remarkable is the fact that this was one of FOX Sport’s most streamed events to date, regardless of sport. The World Cup finals are only behind Super Bowls LI and LIV in terms of streaming records.
set a record in spanish
Spanish streaming was primarily through Peacock. And while his OTA channel on Telemundo still dominated the audience, Peacock fared very well. For example, 30% of his Spanish-language viewers watched the World Cup through Peacock during the tournament.
Telemundo says 2.96 million people streamed the World Cup final between France and Argentina on Peacock and Telemundo Deportes. It is therefore the most streamed World Cup match of all time in US media history. And it doesn’t matter what language.
An interesting point to note is that the early games of the tournament set a record before the final. The Argentina-Mexico showdown drew two million streaming viewers.
The Spanish streaming AMA was 767,000. This figure represents a staggering 271% increase compared to 2018. This is due to Peacock and Telemundo Deportes livestreaming his 12th World Cup, over a million times. For example, US and Mexican games each hit that benchmark.
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